Friday, April 19, 2024

SPARK! partners with Sony Music Entertainment Philippines to empower young women and girls

SPARK! partners with Sony Music Entertainment Philippines to empower young women and girls

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Photo from left to right: Prerna Suri, VP, Communications, Asia & Middle East, SME; Hans Kevin Madanguit, Senior Program Manager, SPARK! Philippines; Shridhar Subramaniam, President, Corporate Strategy & Market Development, Asia & Middle East, SME; Maica Teves, Executive Director, SPARK! Philippines; Roslyn Pineda, GM, Philippines, SME; and Andrew Smith, EVP & CFO, Asia & Middle East, SME

SPARK! is delighted to announce new funding from Sony Music Entertainment Philippines to champion young women’s rights and provide access to free and quality education, improved reproductive health products and services, as well as support for gender sensitive and responsive programs.

As a new beneficiary, SPARK! Philippines will develop an initiative that capitalizes on the power of storytelling through film and music to showcase inspirational narratives of the young women they support. The selected girls will collaborate with a critically acclaimed female filmmaker and Sony Music Philippines artists to produce original short biopics or documentaries featuring impactful musical scores and theme songs. A separate series of short videos will also be made to showcase how Sony Music Philippines artists engage with the young women through their workshops and songwriting and recording sessions.

“In addition to elevating young women and raising awareness for the issues they face, we want to inspire them to be more creative, to dream deeply, and to aspire for more,” said Maica Teves, Executive Director at SPARK! Philippines. “Young women need help with strengthening and amplifying their advocacy efforts, and support from the Sony Music Philippines’s musicians and filmmakers will help them achieve that in a creative way. Through our collaboration with Sony Music’s Global Social Justice Fund, we aim to give our young women a positive platform to showcase their collaboration and develop meaningful stories that shed much-needed light on the pressing issues they face. We want to embed a belief in equal rights and the importance of education at a young age and will work hand-in-hand with Sony Music Entertainment Philippines to realize these goals.”

“We are happy to partner with SPARK! who are impacting the lives of young women across the Philippines,” said Roslyn Pineda, General Manager, Philippines, Sony Music Entertainment. “As a global music company, Sony Music Entertainment is dedicated to empowering and elevating all members of societies where we have a presence. We are committed to bridging gaps in society and look forward to working with SPARK! to unlock the creative potential of young women in the Philippines.”

Established in 2012, SPARK! Philippines is an NGO composed of empowered women committed to the development of women and women’s organizations as full partners in national development. The funding from Sony Music Philippines will help strengthen collaboration and build alliances with people and organizations across various fields and sectors to advance the rights and welfare agenda of young women, encourage young women to be agents of change from a young age by actively participating in social development programs and community projects, claiming their right to engage in spaces of policy discussion, and support men in allyship and activism by joining activities that advance gender equality.

SPARK! Philippines is the latest recipient announced in Asia from Sony Music Group’s Global Social Justice Fund. Launched in 2020, the Fund supports social justice and anti-racist initiatives around the world. Two years on, the Fund has pledged 71% of the total $100 Million USD fund to more than 400 community organizations worldwide, covering areas including civic engagement, environmental justice, criminal justice reform, and education.